turning heads and revving hearts through a redefined user experience
As a leading brand in the motor sports category, it came time for Yamaha Motor Canada to upgrade their online and ecommerce experience to remain competitve and better align to their customers’ needs. Enter theturnlab team for a multi-year project involving customer journey mapping, persona development, web design & development, and ongoing media AOR strategy.
then, insight discovery
(setting the bar high for UX/UI and technology excellence)
Visit yamaha-motor.ca for the full experience
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